New balance abzorb 2000 release party
To celebrate the release of the New Balance Abzorb 2000, we organized a unique event in collaboration with the brand in our boutique at Place Crillon in Avignon. Inspired by this silhouette with 2000s accents and its first colorway, we imagined a space entirely tinted in blue with a warm and festive atmosphere.
DJs, colorful cocktails, cotton candy, and popcorn set the rhythm for the evening in a light and joyful atmosphere. More than 200 people came to discover the pair in advance, and many took advantage of the event to leave with their Abzorb 2000 and an exclusive t-shirt created for the occasion.
Relive this release party in pictures below, and find the New Balance Abzorb 2000 now in stores and online.